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Games Workshop Group PLC (GAW.L)

Consumer Cyclical High quality

Games Workshop is the British powerhouse behind Warhammer, designing and selling intricate tabletop miniatures and fantasy worlds to a global fanbase.

£191.20
≈ 19,120p · London-listed shares are usually quoted in pence (GBX) elsewhere; the Almanac shows pounds (£1 = 100p).

Is Games Workshop Group PLC a good stock for a UK beginner?

The honest version: There's no rating here and nothing for sale. In its favour: Strong brand loyalty with a dedicated global community. Worth weighing: High valuation compared to typical consumer goods companies. Below, we lay out what it does, what its numbers mean, and the honest risks, so you can decide for yourself.

No rating · no target price · nothing for sale here
Price+85.6%
52-week range+28% past year
£191.20
Low £140.70High £235.40
Where today's price sits versus its past year - context, not a signal.
If you had put £1,000 into Games Workshop Group PLC
£1,856+86%

Over about 2 years to 2026-07-31. This is the share price only - reinvesting the dividends would add to it. Past performance is not a guide to the future, and it could just as easily have fallen.

How much has Games Workshop Group PLC actually fallen?

−17%

Over the last 2 years of daily prices, Games Workshop Group PLC fell as much as −17% from a high to a later low. Drops of this size are a normal part of owning a share - worth knowing in advance, so a dip doesn't come as a shock.

Worst peak-to-trough fall in the daily closing price over the period we hold. Past falls are not a forecast - it can fall further, or recover.

Market cap: The company's total value on the stock market - share price times the number of shares. Big = 'large-cap', small = 'small-cap'.
£6.32B
Avg volume: How many shares change hands on a typical day. Higher means it's easy to buy or exit without moving the price.
85.48K
Day range: The lowest and highest price the shares traded at during the latest day.
£191.20 – £197.10
52-week range: The lowest and highest the shares have traded over the past year - a sense of how wide the swings have been.
£140.70 – £235.40
P/E ratio: Price-to-earnings: the share price divided by yearly profit per share. Lower can mean cheaper; higher often means investors expect fast growth.
30.7
Dividend yield: The yearly dividend as a percentage of the share price - roughly the income you'd earn from dividends alone.
2.0%
Beta: How bumpy the share price is versus the whole market. Above 1 swings more than the market; below 1 is calmer. It's about the ride, not whether it goes up or down.
0.93
How bumpy is it?Beta: How bumpy the share price is versus the whole market. Above 1 swings more than the market; below 1 is calmer. It's about the ride, not whether it goes up or down. 0.93
Calm
Wild
Roughly in step with the market

Based on beta - how much the price swings versus the whole market. Bumpier isn't bad; it just means a rougher ride, which matters more the sooner you might need the money.

Why has it been moving?▲ +0% past week · ▲ +28% past year

Prices move on results, news and the mood of the whole market - no single headline explains a day, and a quiet week is usually just noise, not a signal.

The bull case

Warhammer becomes a major global entertainment franchise.

The bear case

A significant decline in the popularity of tabletop gaming.

What does Games Workshop Group PLC do?

Games Workshop creates the Warhammer universe, selling plastic model kits, paints, and rulebooks that fans assemble and paint themselves. Money flows from controlling the entire process, from design to manufacturing in Nottingham, and selling through their own shops and online. How well they keep their loyal community engaged while stretching the brand into films and TV shows is the thing that counts.

VQGMI
Factor profile

On our factor screen it looks strongest on quality and momentum, and weakest on value.

Value: How cheap the stock looks versus profits, sales and assets (higher = cheaper). 7Quality: How profitable and financially healthy the company is (higher = stronger). 86Growth: How fast revenue and earnings are growing (higher = faster). 39Momentum: How the share price has been trending recently (higher = stronger recent run). 46Income: The dividend income on offer and how sustainable it looks (higher = more/steadier). 34
Quick checks
What's strong
  • Quality screens high (86/100)
  • Strong brand loyalty with a dedicated global community
  • High profit margins due to in-house manufacturing
  • Unique intellectual property that is difficult to replicate
What to watch
  • Value screens low (7/100)
  • Changes in consumer tastes away from tabletop gaming
  • Rising costs of raw materials or energy for manufacturing
  • Potential failure of media projects to attract new fans

What do Games Workshop Group PLC's numbers mean?

P/E
32.1
This shows how much investors are currently willing to pay for every pound of the company's annual profit.
Higher than most of the 104 Consumer Cyclical shares we cover
Gross margin
72.2%
This high percentage shows that the company keeps a large portion of its sales revenue after paying for the basic costs of making its products.
Higher than most of the 122 Consumer Cyclical shares we cover
Return on equity
67.9%
This measures how efficiently the company uses the money invested by shareholders to generate profit, and a high number suggests they are very effective at this.
Higher than most of the 103 Consumer Cyclical shares we cover
Dividend yield
1.7%
This is the annual cash payout to shareholders as a percentage of the share price, acting as a small bonus for holding the stock.
Around the middle of the 122 Consumer Cyclical shares we cover

Does Games Workshop Group PLC pay a dividend?

Yes - Games Workshop Group PLC currently pays a dividend of about 2.0% a year (the yearly payout as a share of the price). A dividend is a slice of profit handed to shareholders; the yield moves as the price moves, and a company can cut or stop it.

What do the numbers say about Games Workshop Group PLC's dividend?

There's no rating here, and we don't judge whether the dividend will continue - that would be advice. Here are the figures income investors usually look at, and what each one means, so you can weigh it up yourself.

Dividend yield2.0%The yearly dividend as a percentage of today's price. A very high figure often means the price has fallen because the market expects a cut, so a big yield is a question to look into, not a prize.
Payout ratio78%The share of profit paid out as dividends. A lower figure leaves headroom; near or above 100% means most or all of the profit is going out as dividends.
Dividend cover1.3×Profit divided by the dividend (the payout ratio the other way up). As a rough convention many income investors like around 2× or more; below 1× means the company paid out more than it earned that year.

Figures are from the latest available data and can be distorted by one-off results. Past payments don't predict future ones, and a dividend can be cut at any time. This lays out the numbers to help you understand them - it is not a view on what will happen.

When does Games Workshop Group PLC report earnings, and how did recent quarters go?

Games Workshop Group PLC is next scheduled to report on about 2027-01-12 - dates can move, and we don't predict results; this just tells you when to look.

Each quarter a company reports its results against what analysts expected. ‘Beating’ or ‘missing’ is about that expectation, not whether the business is doing well in absolute terms.

See who else reports over the next two weeks →

Reported vs expected earnings per share (EPS) from published results; the expectation is the analyst consensus, not our view. Report dates are estimates that can move.

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What are the scenarios for Games Workshop Group PLC?

An illustrative range for the year ahead, with the assumption behind each case — not a prediction or a price target.

£225£191£140today · £191▲ Bull · £206• Base · £191▼ Bear · £177in 1 yearILLUSTRATIVE · NOT A PREDICTION OR PRICE TARGET
Bull
+5% to +10%Strong seasonal sales during the holiday period.
Base
-2% to +2%Steady demand for core hobby products.
Bear
-5% to -10%A temporary dip in consumer spending on non-essential hobbies.

What are the pros and cons of Games Workshop Group PLC?

3bull points
6bear points

How many points the write-up makes each way — a balance check, not a score or verdict.

The bull case3
  • Strong brand loyalty with a dedicated global community
  • High profit margins due to in-house manufacturing
  • Unique intellectual property that is difficult to replicate
The catch3
  • High valuation compared to typical consumer goods companies
  • Niche market focus may limit total growth potential
  • Reliance on discretionary spending during economic downturns
Key risks3
  • Changes in consumer tastes away from tabletop gaming
  • Rising costs of raw materials or energy for manufacturing
  • Potential failure of media projects to attract new fans
What would flip the thesis

The write-up's own warning lights — if these start happening, the case above changes.

Confidence: medium · data: GBP · flags: none · Charts by TradingView Lightweight Charts™
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Built from public filings & market prices, checked for an education-only tone, and never a price target. How we make these →

This plain-English summary was auto-generated on 2026-08-02 from public data and checked for an education-only, no-advice tone (the figures above carry their own, usually fresher, 'as of' date). It's information, never a recommendation.

Figures as of 2026-08-02. Prices may be delayed and numbers can go stale - always double-check before acting.