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Birkenstock Holding plc (BIRK)

Consumer Cyclical Out of favour

Birkenstock is a heritage footwear brand famous for its iconic cork-soled sandals that have evolved from functional comfort wear into a global fashion staple.

$38.72

Is Birkenstock Holding plc a good stock for a UK beginner?

The honest version: Birkenstock is a heritage footwear brand famous for its iconic cork-soled sandals that have evolved from functional comfort wear into a global fashion staple.

No rating · no target price · nothing for sale here
Price-33.4%
Priced in USD - as a UK investor your £ return also moves with the pound-to-dollar exchange rate, on top of the share price itself.
52-week range-16% past year
$38.72
Low $31.12High $53.53
Where today's price sits versus its past year - context, not a signal.
If you had put $1,000 into Birkenstock Holding plc
$666-33%

Over about 2 years to 2026-07-31. This is the share price only; any dividends would add to it. And it's the USD return - as a UK investor your actual £ return also moves with the exchange rate. Past performance is not a guide to the future, and it could just as easily have fallen.

Market cap: The company's total value on the stock market - share price times the number of shares. Big = 'large-cap', small = 'small-cap'.
$7.12B
Avg volume: How many shares change hands on a typical day. Higher means it's easy to buy or exit without moving the price.
2.33M
Day range: The lowest and highest price the shares traded at during the latest day.
$38.46 – $41.27
52-week range: The lowest and highest the shares have traded over the past year - a sense of how wide the swings have been.
$31.12 – $53.53
P/E ratio: Price-to-earnings: the share price divided by yearly profit per share. Lower can mean cheaper; higher often means investors expect fast growth.
18.5
Dividend yield: The yearly dividend as a percentage of the share price - roughly the income you'd earn from dividends alone.
0.0%
Beta: How bumpy the share price is versus the whole market. Above 1 swings more than the market; below 1 is calmer. It's about the ride, not whether it goes up or down.
1.26
How bumpy is it?Beta: How bumpy the share price is versus the whole market. Above 1 swings more than the market; below 1 is calmer. It's about the ride, not whether it goes up or down. 1.26
Calm
Wild
Roughly in step with the market

Based on beta - how much the price swings versus the whole market. Bumpier isn't bad; it just means a rougher ride, which matters more the sooner you might need the money.

Why has it been moving?▼ -3% past week · ▼ -16% past year

Prices move on results, news and the mood of the whole market - no single headline explains a day, and a quiet week is usually just noise, not a signal.

The bull case

Global brand recognition cements Birkenstock as a permanent wardrobe staple.

The bear case

The brand loses its 'cool' factor and struggles to attract younger shoppers.

What does Birkenstock Holding plc do?

Birkenstock makes its money by selling premium footwear directly to customers and through retail partners, focusing on a 'function-first' design philosophy. While they have deep roots in Germany, they are now a global brand that balances traditional manufacturing with modern marketing. Watch whether they can keep their sandals trendy enough to justify their premium price tag while expanding into new styles.

VQGMI
Factor profile

On our factor screen it looks strongest on value and quality, and weakest on income.

Value: How cheap the stock looks versus profits, sales and assets (higher = cheaper). 64Quality: How profitable and financially healthy the company is (higher = stronger). 60Growth: How fast revenue and earnings are growing (higher = faster). 27Momentum: How the share price has been trending recently (higher = stronger recent run). 26Income: The dividend income on offer and how sustainable it looks (higher = more/steadier). 16
Quick checks
What's strong
  • Strong brand identity with a loyal customer base
  • High gross margins suggest good pricing power
  • Iconic product design that transcends short-term fads
What to watch
  • Growth screens low (27/100)
  • Momentum screens low (26/100)
  • Income screens low (16/100)
  • Changing consumer tastes in the fashion industry
  • Higher volatility compared to the broader market

What do Birkenstock Holding plc's numbers mean?

P/E
19.6
This shows how much you are paying for every pound of the company's recent annual profit.
Gross margin
57.8%
This indicates that for every pound of shoes sold, over 57 pence remains after covering the direct costs of making them.
Revenue growth
7.7%
This measures how much the total money coming into the business has increased compared to the previous year.
Beta
1.3
A number above 1 suggests the share price tends to be a bit more jumpy or volatile than the wider stock market.

How much money does Birkenstock Holding plc make?

Revenue and profit by quarter, and how much of each sale turns into profit.

RevenueNet income
€0€158.76M€317.52M€476.28M€635.04MQ1 25Q2 25Q3 25Q4 25Q1 26
Gross margin
57.8%
Net margin
16.3%
Return on equity
12.5%

Does Birkenstock Holding plc pay a dividend?

No - Birkenstock Holding plc doesn't currently pay a dividend, so the whole return would rest on the share price. Plenty of growing companies reinvest their profits instead of paying them out - neither approach is better or worse, they're just different.

More in Consumer Cyclical

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What are the scenarios for Birkenstock Holding plc?

An illustrative range for the year ahead, with the assumption behind each case — not a prediction or a price target.

$47$39$32today · $39▲ Bull · $42• Base · $39▼ Bear · $36in 1 yearILLUSTRATIVE · NOT A PREDICTION OR PRICE TARGET
Bull
+5% to +10%Strong seasonal demand for summer footwear boosts quarterly sales.
Base
-2% to +2%Steady sales performance in line with current market expectations.
Bear
-5% to -10%Unexpected slowdown in consumer spending on non-essential fashion items.

What are the pros and cons of Birkenstock Holding plc?

3bull points
6bear points

How many points the write-up makes each way — a balance check, not a score or verdict.

The bull case3
  • Strong brand identity with a loyal customer base
  • High gross margins suggest good pricing power
  • Iconic product design that transcends short-term fads
The catch3
  • Earnings have seen a recent decline
  • No dividend payments for shareholders
  • Relies heavily on the popularity of a specific style
Key risks3
  • Changing consumer tastes in the fashion industry
  • Higher volatility compared to the broader market
  • Economic downturns reducing spending on premium footwear
What would flip the thesis

The write-up's own warning lights — if these start happening, the case above changes.

Confidence: medium · data: USD · flags: none · Charts by TradingView Lightweight Charts™
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Built from public filings & market prices, checked for an education-only tone, and never a price target. How we make these →

This plain-English summary was auto-generated on 2026-08-01 from public data and checked for an education-only, no-advice tone (the figures above carry their own, usually fresher, 'as of' date). It's information, never a recommendation.

Figures as of 2026-08-01. Prices may be delayed and numbers can go stale - always double-check before acting.